The Business of HeARTwork

A hobby in art is not the same as an artist who has a creative practice along side another career. For some artists, authentic heART-work requires a multitude of outlets to both be with their work and separate themselves from the challenge of creating authentic work. Therefore, artist’s, more often than not, have a variety of interests and activities outside of making art. These activities feed the artist, both literally and figuratively. What I’ve noticed is that artists can relegate their creative endeavors to “hobby” status either by refusing to do the heart-work required to make compelling art, or by allowing themselves to believe that making art part-time while working at another job precludes them from being a true artist. 

In my opinion, the amount of time an artist dedicates to making art does not define the quality of the work. Part-time, full-time, or as the mood strikes as long as the work is deep and authentic. My job as an arts business consultant is not to help you make quality work, but to help you learn how to support your work with income. Worthwhile Studio will help you set goals that define your vision, discover and learn about the people who support your work with purchases, and understand how to manage the financial aspects of being an artist. 

If this sounds like something you would like to have under girding your creative practice, then send me an email! I will keep you up to date with my progress in developing this service for artists.

3 thoughts on “The Business of HeARTwork

  1. Great pitch for your services! Hopefully, this speaks to many who may be struggling in calling themselves an “Artist” with a capital A as we have discussed in the past. Your expertise in establishing income and managing the business side of being an Artist will be such a welcome service for so many folks.

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  2. This is a really great pitch for the services you are planning to offer. Finding a balance is really important and I think having that support is really a key ingredient.

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  3. I love your philosophy…”the amount of time an artist dedicates to making art does not define the quality of the work. Part-time, full-time, or as the mood strikes as long as the work is deep and authentic.” This statment is compelling; one that makes the reaader want to know more. It shows your compassion for the artist and their work. Beautifully stated

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